Market to Market Journey Phase Three

Can you believe Market is just 4 weeks away?? On this journey to market we are busy finishing up our last orders for market. Our team of designers has gone room by room designing the 80,000 square feet of space here in our High Point showroom. Making our selections for upholstery and casegoods simultaneously allows us to be very creative and make the whole room very cohesive.

With our market orders into the factory, we are now moving all the pieces that are still in showroom. By sorting the furniture into a central place in each room we can decide where each piece should be for October Market. It's important for us to be organized in such a big showroom!

And now the fun begins! We have multiple trucks arriving to the showroom weekly from Hickory. Off the truck, into the freight elevator, up to the showroom, and into place.

 

Fresh off the truck- this sofa looks great!

 

It is amazing to see the pieces in all the new and different finishes! Here is a chest from our Madera collection finished in fossil.  Doesn't even look like the one in the catalog. 

For another chest from our Milan collection we selected a Desert and Smoke combination. How pretty is that?!

Check out this great chair in a new fabric and finish for the Bob Timberlake area!

We love seeing how beautifully the pieces come out of the factory. Below is another gorgeous new fabric on the Trellis chair from our Oscar de la Renta collection!

 

We're so excited for the rest of the pieces to get to the showroom! And now I must get back to the floor to start the next step in the journey to market-  staging and propping the rooms.  

Be sure to visit our showroom during market to see the final result. 

Fall Trends at High Point Market 2011

Greetings from High Point!

Fall 2011 market is well underway and it is amazing! I thought I would give you all a sneak preview of the current trends that excite our design team, plus some of our newest product introductions. For more on our products and newest inspirations, please come see us!

(Picture above: new "bar height" oyster shucking table from our Timberlake collection.)

Deep & cozy casual - these chairs are 60" wide x 56" deep.

French country, casual elegance.

More gracious living from the French countryside, our newest outdoor collection - Maison Jardin.

More French inspiration - French Deco.

Elegant empire.

Everything from bright color .........

...... to graphic black & white.

A Market Highlights-Part 1

Every High Point market my intention is to show the transformation of our showroom start to finish, but somewhere in the craziness of the preparations I get to the opening day and say the same thing again, "I should have taken photos of this place before!"

This time, in part thanks to Mr. Bob Timberlake, a true creative spirit, incredible artist, and part marketing genius, I finally did it. Bob kept saying to us as we were in product development meetings how he wished we had captured the entire creative process of bringing product to market. He wished we could show our customers how much goes into the design process and showroom creation so that they could understand better how things come to life and appreciate how much work goes into one piece of furniture.

I have watched this showroom transform every year since I can remember. When I was little my Mom used to load us up in the Suburban and drive us down to High Point twice a year to come see my Dad during furniture market as for the week or so of market this is where he lived. I remember the crowds, how important it all felt and the amazement of it all. As a kid it was kind of like Hollywood, lots of lights, flowers and important people in suits. It all seemed very glamorous.

Of course my perspective now working for Century is very different. Lugging a 40 lb chair or hanging point of sale material just doesn't make a girl feel very glamorous. However, from time to time I do stop myself and think about what goes into pulling together our showroom from product development all the way through to the finished rooms. Truth be told it is more like Hollywood than I ever realized at age six. What they are able to create and the feelings that they evoke through their films--pure magic. We too through our 80,000 square feet of showroom space are creating and trying to inspire our customers to see what a home can be and when it all comes together it is pretty magical.

The behind the scenes of anything is never very glamorous, but it is fascinating and as Bob Timberlake wished, I too wish it gives you a sense of how much goes into each piece of furniture we make. What follows are photos from the start almost a year and a half ago of our Timberlake product development all the way through to High Point market.

More highlights to come from High Point market.